Chiropractic is safe, gentle, and so effective without the risk. If a friend is scared about chiropractic, tell them this! The new millennium will see ultra-safe chiropractic become the 'gate-keepers', and if a series of adjustments do not work, then a referral to an outside specialist will be the next step. Chiropractic will become the first choice, not the last resort!
Do Doctors Prescribe Certain Drugs Because the Drug Company Bought Them a Fancy Dinner?
"U.S. Drug Companies spent $10 BILLION in 1999 on drug advertising and $1 BILLION on TV, radio, and print ads, and a staggering $9 BILLION towards direct marketing to the doctors", states the May 15, 2000 issue of NY Magazine. Doctors are "showered with gifts and invitations to events at fancy restaurants", as well as more lavish treats like all-expenses paid, "drug company sponsored weekends at resorts"... and nights out to "plays and baseball games." Drug companies often say that their drugs are so expensive because of all the research that has gone into developing and testing them, but more money is ACTUALLY spent "on marketing and promotions."
Question: Why does Coca-Cola spend so much money on advertising? Because they want to stay #1. So is that why drug companies spend billions advertising? To find out more, check out www.nofreelunch.org, created by an irate internist.
It's Time to Stand Up For Our Rights!
A recent article in The New York Times stated that prescription drug use has gone up 50% in the last 7 years, from $5 billion a year to $10 billion. This massive increase has been credited to an enormous rise in advertising dollars. For example, over $135 MILLION was spent in advertising ONE popular allergy drug in 1999. In return, on this one drug alone, the company made almost $2.5 BILLION! Imagine if that amount of money was spent educating the public about HEALTH through eating right, exercising, and chiropractic! Research shows that chiropractic patients are among THE HEALTHIEST PEOPLE ON THE PLANET!